The Power of Color: Understanding Color Psychology in Branding Let’s dive into the fascinating world of color psychology in branding. As a brand strategist, I’m constantly geeking out over how colors can make or break a brand’s vibe. Trust me, choosing the right colors for your brand isn’t just about picking your faves – it’s […]

Why you want to customize your Instagram links page If you have a website you know that driving traffic to your website is imperative in order to grow your business and connect with those potential clients. Your website is your digital home and the first interaction they have with you is likely through your digital […]

If you know me, you know that one of my favorite things to do is discover new fonts. A strong font pairing can help elevate your brand, setting the tone for how your business is perceived.  Nothing beats finding the perfect font to give your brand the perfect modern, laid-back luxury vibe. I have a […]

Saying NO is something that I have struggled with A LOT in my business as well as in my life. However, after many years of saying YES, even when it pained me I now feel confident in sharing how to say NO as a business owner and set boundaries in your life and business.  Everyone doesn’t […]

You just booked your design project for your business. Congratulations! This is a very exciting step! But now you are wondering what you should be doing leading up to your start date and how to prepare for your upcoming design project.  I’m going to make this super easy on you by giving you a quick […]